Metaleads.fr by Elia
• Lead generation specialist (Meta & Instagram)
• Growth strategy
• Advertising design (Photoshop, Premiere Pro)
• UX Web design : Websites & Landing pages (WordPress)
• Data Analysis
Attract and engage new customers while sustaining your brand image and company values with the expertise of a specialist in advertising on the most effective social platforms.
My promise
Accelerate your growth: your customized strategy, qualified leads, and a controlled budget.
This lead generation service aims to acquire prospects, meaning individuals who have shown interest in your product/service and have purchase intent. Prospects who click on an ad can then be redirected to your website or contacted again by your sales team. My approach is unique because I manage the entire lead generation process as a multidisciplinary specialist:
- Lead generation specialist (Meta & Instagram)
- Growth strategy
- Advertising design (Photoshop, Premiere Pro)
- UX Web Design : Website & Landing pages (WordPress)
- Data Analysis
euros spent
leads generated
topics covered
years of experience
Custom service and tailored options
Lead Generation: your advertising campaigns on Meta and Instagram.
Strategy, technical setup, and continuous optimization.
I create a detailed profile of your target audience to understand their concerns and identify the most impactful approaches. This allows me to strategically set up your advertising campaigns on the Meta console, optimizing targeting from the start and continuously adjusting performance based on the results.
Market research
Clear definition of the target market’s specifics, essential conditions, and entry levers in your sector, in order to develop a powerful and thoughtful strategy.
Competitive analysis
Analysis of competitors' sales strategies, graphic choices, and visuals to better understand the market and differentiate yourself.
Your goals and values
Definition of your objectives and values to highlight in your ads, ensuring their longevity. This audit is essential to understand your needs and expectations, thus ensuring a service that is both effective and fully satisfying.
Your target audience
Definition of personas: identification and analysis of your target audience, its specificities and concerns, in order to create a compelling advertising approach that grabs attention and triggers a 'stop scrolling' effect.
Marketing strategies
Definition of marketing strategies: selection of advertising angles and tone suited to your image, to communicate in a coherent and impactful way.
A marketing strategy refers to a specific strategic angle from which a brand chooses to communicate its messages. It defines the values, tone, and key arguments that will be used to attract the target audience, meet their expectations, and differentiate from competitors.
Sales script
Contribution to the development of the sales pitch to ensure consistency throughout the conversion funnel by optimizing results through close collaboration with the sales team.
event management
Event management: design and implementation of high-value projects including one-off or temporary events such as pop-up stores, webinars, special events to boost your business.
Emulation and ability to propose ideas.
By joining your company, I will bring a fresh perspective and innovative ideas, backed by my expertise. My commitment and enthusiasm for every project drive me to combine creativity and analysis, in a supportive collaboration, to refine and develop your strategy and unlock the full potential of your company.
Advertising design, from concept to visual impact.
I create high-performance advertising materials for you, while adhering to Meta's aesthetic best practices.
I ensure visual consistency and a message aligned between your ads and their landing pages, by integrating effective visual codes and maintaining a cohesive graphic identity.
I ensure visual consistency and a message aligned between your ads and their landing pages, by integrating effective visual codes and maintaining a cohesive graphic identity.
Ads
Design of advertising visuals (images on Photoshop, Canva, and videos on Premiere Pro) for launches and campaign optimization. Creation of new advertising materials based on results, to ensure their effectiveness and ongoing renewal for long-term campaigns.
advertising messages and tones
Strategic writing of messages, slogans, advertising copy, and texts accompanying visuals, integrating copywriting techniques to maximize impact and conversion.
Landing pages
Creation of optimized landing pages for conversion, aligned with the marketing strategy and advertising promise, incorporating call-to-actions tailored to the objectives of each campaign.
Website
A good website is the best way for you to be visible and reassure your customers to convince them, with an optimized structure for a pleasant user experience and a graphic consistency with your ads.
Data analysis, assessment and optimization.
From the first results, I perform a crucial data analysis, identifying performance levers and continuously optimizing your campaigns, both in terms of settings (Meta console) and advertising content and landing pages.
Accurate & transparent reports
Detailed reports and analysis of advertising campaign KPIs on Meta: click-through rate (CTR), cost per click (CPC), conversion rate, cost per conversion, impressions, reach, engagement, return on investment (ROI, to be defined with the sales team), frequency rate, and cost per thousand impressions (CPM).
campaign optimization
Campaign optimization strategy based on results, allowing us to assess the effectiveness of visuals, landing pages, and advertising messages. Data guides us to focus optimization efforts, whether on images, landing pages, or messages. Depending on the budget, A/B tests allow us to progressively refine the key elements of campaigns, from Meta console settings to graphic creations, in order to maximize results.
WordPress : website & landing page.
Web Design : Your custom website.
Website design from scratch. I think through and build your fully responsive website, respecting your graphic identity and specific needs. I design each of your pages, creating a coherent, UX-oriented architecture, considering all user perceptions, emotions, and responses from those who will interact with your site.
- Design
- Architecture
- Copywriting: SEO-optimized content writing
- Redirect buttons sections / contact form
- CRM integration
>> As an example, I fully designed and built the site you are currently navigating.
Your custom website
Strategic thinking
Before designing your website together, let's define your objectives, target audience, and key elements to provide an optimal user experience that aligns with your identity.
Design
Design an intuitive and aesthetically cohesive interface that enhances your identity and optimizes the user experience.
Architecture
Organize content and structure pages to ensure smooth navigation and a clear information hierarchy, thereby enhancing the user experience.
Tech
Integrate call-to-action buttons, implement effective redirects, and connect the site to your CRM to optimize lead capture and follow-up.
Additional services
Re-platforming and/or Migration
I handle the migration of your site to an improved WordPress site. For any other desired destination platform, I can recommend a colleague who is an expert in the field.
SEO & Analytics Package
I recommend a colleague who is an expert in the field.
Send me a message
Ask me your questions !
A free initial consultation allows us to clarify your expectations and needs in order to define the tailored service that suits your projects.
